a Sunday in August

Brand Identity, Naming, Logo, Packaging, Illustration, Product Booklet

This brand identity has grown and evolved every year since we first began building it in 2015. The logo has morphed into a different version of itself, and the collection of label art has grown exponentially, but the core sentiment of the brand has always been the same: to evoke the feeling of a hot Sunday in August. From the get-go we decided we didn't want this to be a brand that takes itself too seriously. We have used lots of handwriting in place of fonts and have allowed the brand to be flexible and find its way naturally. Every wine showcases the art of a different female artist, but maintains the logo, hand-written varietal, and text lay-out for the back label.

Building this brand has been incredibly collaborative. The two founders of a Sunday in August have played an integral part in the creation of each label.